Kimberly Heuser
Kimberly is a ServicePower's Marketing Program Manager. She is strong in marketing strategy, marketing campaign creation and management. Most recently, Kimberly served as a Digital Project Manger at HSP Direct, a political fundraising company in which she created, implemented and managed digital marketing campaigns for politicians seeking office, large Political Action Committees and non-profit organizations. Prior to that, she owned a marketing and web design company where she developed and implemented marketing campaigns for radio networks, secondary education institutions, manufacturers, small businesses, online magazines and assisted local/international ministries with the development of their brand, web presence and marketing before moving to the Northern Virginia area. She also served as a Marketing Manager for several multi-million dollar distribution companies, where she worked with some of the largest household brands across the U.S. to create and launch marketing campaigns.
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How Does Customer Experience with Field Services Bring Customer Satisfaction? | ServicePower | Innovating Field Service
The field service technician or installer is truly the ambassador of good will, representing the company in the far-flung regions of the community. Who else does the customer actually see, wearing the insignia of your company, outside of your brick and mortar store (if indeed you have one)? The customer may be completely happy with your products, but those kudos will go to the manufacturer or the designer, but customer satisfaction with your company will depend a lot on this point of contact with field services.

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Mobile CRM is Revolutionizing Field Services | ServicePower | Innovating Field Service
When it comes to unifying your customer service suite, nothing is more important than a comprehensive and easily accessed CRM (Customer Relations Management software). This is especially true if all or part of your business model involves offering a service to customers out in the field. From touring real estate properties with new home buyers to repairing on-site manufacturing equipment, knowing who and what you are dealing with is vital for preparing your field based employees for each mission. Fortunately, briefcases full of folders and paperwork are no longer necessary for the modern traveling professional. Smartphones, tablets, and rugged laptops can bring the support of your entire business and proprietary service software with them to the client's location.

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The Benefits of Tracking Business Data | ServicePower | Innovating Field Service

According to one technology expert, there could already be one zettabyte of data floating around the world, which equals one trillion gigabytes. The business world is drowning in raw data, but too few business leaders take advantage of available solutions and methods to glean valuable insights. Keep reading to learn about the benefits and types of data that can help enhance profits, operations and decision-making.

Enhanced Business Intelligence

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In-housing vs. Outsourcing Field Service Operations | ServicePower | Innovating Field Service

According to Forbes magazine, the field of customer service is becoming very customer-centric. As field service organizations look to expand and fine-tune their own operations, they may sometimes use business partners and temporary vendors to achieve their goals. Below explains three reasons why using third-party providers may be necessary and two reasons why field service organizations may need to use in-house talent.

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Trends in the Field Service Industry | ServicePower | Innovating Field Service
The field service industry has seen significant growth in recent years, and experts foresee that growth continuing easily into the next decade. In fact, a study by the market research firm Markets and Markets projected a 17 percent growth rate between 2014 and 2019. The industry therefore anticipates a slew of trends, due partly to the cascade of technological advances that have swept the workplace. Some of those trends will include growing automation, the rise of Internet of Things, improving "soft skills" in customer service relations and an aging workforce.

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