Matthew Leonard
Matt is a seasoned strategic digital marketer. With internet marketing experience as early as 1995 Matt is a digital marketing industry thought leader.


Leveraging Analytics to Become a Best-in-Class Field Service Organization | ServicePower | Innovating Field Service
Field service excellence is no longer defined by competently scheduling and routing technicians to customers. The days when simple wrench-turning were a sufficient measurement of a successful call are long gone, replaced by a time when the most efficient field services organizations are continuously implementing new means of evaluating their teams’ effectiveness in the field while adding value beyond simply resolving the issue at hand.

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Getting to Know ServicePower’s CEO | ServicePower | Innovating Field Service
Welcome to our blog series “CEO Corner” with the ServicePower CEO Marne Martin. Marne Martin joined ServicePower as CFO in January 2013, and became CEO in September of 2013. Previously she was a member of the founding team of the first GSM cellular company in the Americas, managed an equity investment and management firm as President, and led the successful IPO in 2008 of a 50 year old telecom services company as their CFO. Besides leading service businesses to excellence, Marne’s additional passion is horses and for fun, she is a dressage competitor and breeder.

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Are You Utilizing Your Software for its True Purpose? | ServicePower | Innovating Field Service
The age old phrase goes something like “stick to what you know.” In general, this refers to people, but it can also pertain to software as well. While from a productivity and order perspective, a one size fits all solution that covered all your operational bases would be perfect, the reality is that the one size fits all solutions frequently aren’t tailored for your specific business and customers are forced then to try to fit their business to the solution.

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Delight Your Customers the ServicePower Way | ServicePower | Innovating Field Service
Sometimes, the phrase “delight your customer” can feel complicated all on its own, without the daunting task of actually doing so. Customer delight has become a focal point of every service oriented company, due in large part, if not entirely, to the rapidly growing technological landscape and its ability to feed a consumer behavior we have come to call instant gratification.

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5 Ways M2M Will Change the Field Service Industry | ServicePower | Innovating Field Service
  Field Service M2M You have probably heard of M2M like you have the Internet of Things, one of those buzzwords that has taken the tech world by storm declaring itself the “next big thing” from a technological perspective.And perhaps it is. But the concept of M2M, just like artificial intelligence, has been around for years. At its core, M2M is merely the ability for one device to communicate with another. Remember Samsung’s big anti-iPhone commercials that emphasized the tap-to-share feature on the Galaxy? That is M2M (one phone communicating with another). Home security systems that can be controlled by a smart phone app are another example of M2M.

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